A practical system for building catering revenue: target accounts and prospect research, a 4-touch outreach sequence with email, call script, sample drop-in and follow-up, and catering menu and package structure with per-person pricing worked out step by step. Includes order form fields, a delivery and setup checklist, a reorder program and marketplace considerations, plus a Catering Pipeline Tracker spreadsheet that flags overdue follow-ups and reorders.
24-page PDF + Excel pipeline tracker (zip). Instant download.
A practical system for building catering revenue: target accounts and prospect research, a 4-touch outreach sequence with email, call script, sample drop-in and follow-up, and catering menu and package structure with per-person pricing worked out step by step. Includes order form fields, a delivery and setup checklist, a reorder program and marketplace considerations, plus a Catering Pipeline Tracker spreadsheet that flags overdue follow-ups and reorders.
24-page PDF + Excel pipeline tracker (zip). Instant download.